The university asserts ownership and all rights and title to, and interest in, its indicia, which include trademarks, service marks, mascots, word-marks and any other indicia that are associated with or refer to the university. A license or prior approval is required for all uses of the marks.
Examples of university indicia include any graphic representation relating to the following:
Photographs and artwork bearing the university's name, logo, marks, or other reference to the university are covered by the licensing program, including reproductions and mass-produced artwork. (Example: note cards with campus sketch on front with reference to NC State.)
Primary University Trademarks
Block S Logo
Today’s standard Block S version is composed of the colors red (Pantone PMS 186), white and black in a graphic format that is compatible with different production and embellishment techniques such as engraving, silkscreening, embroidery and stamping.
For applications where the standard Block S logo isn’t practical, one-color and embroidered versions can be substituted.
Tuffy Logo Strutting
Since its first adoption by the university’s football team in 1921, the “Wolfpack” has been represented by a variety of symbols. In the early 1960s, Tuffy the Strutting Wolf logo appeared, and this basic graphic became the standard. In 2005, Tuffy was updated to allow more consistent reproduction and a more modern appearance. Tuffy always struts with his left foot forward, and he always wears the red sweater with the Block S and the round hat with the school’s name.
Tuffy Logo Head
There have been several iterations over the years for the wolf’s head, but since the 1960s this form has been the consistent model. It was updated in 2005.